PR and Communications Strategy - Level UP
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Project scope
Categories
Communications Digital marketing Market research Public relationsSkills
target audience press releases communication entrepreneurshipOVERVIEW 🧐
We need the support and creative flair of 1-2 virtual interns or a team to help us develop a PR and Communications strategy for our 'tech-for-good' solution that helps businesses support local charities!
How do we share the great stuff we're doing with the world? (okay, maybe not the whole world, but Toronto for sure!). We need a PR strategy, including all collateral (press releases, user testimonials, case studies, and customer stories).
EXPECTED TASKS 💻
This will include things like:
- Building a target audience and contact list
- Guest-blog and podcast pitching
- Writing email pitch and press release templates
- Prospecting potential influencer relationships
WHAT YOU'LL GET 🧑💻
- Experience working at a (really cool) fast-growing tech-startup
- Project experience to put on your CV
- Mentorship and career development support from a successful entrepreneur (with two exits under my belt!)
As a successful entrepreneur, with two exits under my belt, I can offer mentoring and career development support. I will be providing each student with 5 hours of mentorship, as required by the Level UP program.
About the company
Troop does social impact differently. 💛 Our #TechForGood tool brings together needs from local charities to help businesses create a CSR program with tangible impact. Every month, employees have the power to choose the causes their company supports. If you're looking for a way to bring your team together and to do some social good, Troop can get you started - fast.