PR and Communications Strategy - Level UP

Closed
Main contact
Kelly Emery
Founder
(1)
3
Project
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Digital marketing Market research Public relations
Skills
target audience press releases communication entrepreneurship
Details

OVERVIEW 🧐

We need the support and creative flair of 1-2 virtual interns or a team to help us develop a PR and Communications strategy for our 'tech-for-good' solution that helps businesses support local charities!

How do we share the great stuff we're doing with the world? (okay, maybe not the whole world, but Toronto for sure!). We need a PR strategy, including all collateral (press releases, user testimonials, case studies, and customer stories).

EXPECTED TASKS 💻

This will include things like:

  • Building a target audience and contact list
  • Guest-blog and podcast pitching
  • Writing email pitch and press release templates
  • Prospecting potential influencer relationships

WHAT YOU'LL GET 🧑‍💻

  • Experience working at a (really cool) fast-growing tech-startup
  • Project experience to put on your CV
  • Mentorship and career development support from a successful entrepreneur (with two exits under my belt!)
Deliverables
No deliverables exist for this project.
Mentorship

As a successful entrepreneur, with two exits under my belt, I can offer mentoring and career development support. I will be providing each student with 5 hours of mentorship, as required by the Level UP program.

About the company

Company
Technology, Non-profit, philanthropic & civil society, Hospital, health, wellness & medical

Troop does social impact differently. 💛 Our #TechForGood tool brings together needs from local charities to help businesses create a CSR program with tangible impact. Every month, employees have the power to choose the causes their company supports. If you're looking for a way to bring your team together and to do some social good, Troop can get you started - fast.