SEO and Social Media Strategy

Closed
Play Forever
Richmond Hill, Ontario, Canada
Mohammed Al-Salem
Founder & Executive Director
(102)
4
Project
Academic experience
80 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Search engine optimization Social media marketing
Skills
keyword research social media content search engine optimization social media social media marketing
Details

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and share
  3. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  4. Creating engaging content for prominent media websites

Deliverables

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

  • We want to be the top result for nonprofit organizations doing community work
Mentorship

Students will work closely with the primary project manager and Director who is supervising and available for questions. This will also include occasional meetings where adjustments to the students' tasks and duties can be made if necessary.

About the company

Company
Richmond Hill, Ontario, Canada
11 - 50 employees
Non-profit, philanthropic & civil society
Representation
Minority-Owned Youth-Owned Community-Focused

Play Forever is a non-profit organization providing structured and accessible recreation, education & mental health services to the youth of Toronto, Ontario. Play Forever currently serves youth ages 6- 29 with weekly programs, primarily focused on helping youth from marginalized communities and low-income families.