New Employee Training Development
Our company has a large employee turnover rate for sales roles, meaning that manually providing onboarding tasks with every new employee is an inefficient use of our company’s time. Instead of conducting onboarding in a face-to-face setting, we hope to transition to an online course that will introduce employees to their roles, and show them all of our start-up resources. This will involve several different steps for the students, including: Examine the current onboarding process for new hires to identify what should be included in the onboarding process including forms, documentation and information. Establish a logical structure and order for the onboarding process, divided into “segments” or “modules” and their content. Research platforms or websites to automate the onboarding process. Create a segment specifically introducing new employees to our workplace culture and values.
Elite Sports & Education Website Development
Our company offers a service that helps talented Canadian student-athletes navigate the athletic recruiting process. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.
Virtual Internship Opportunity: Marketing
The primary focus for the student will be: (Include a few examples of marketing projects as seen below) Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors. Recommend changes to advertising and PR materials Investigate our competitive landscape; perform market segmentation to identify the ideal target market. Evaluate our current customer base and make recommendations; review our prospect messaging, make improvement recommendations, and create new outreach content. Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility. Conduct an audit of our current social media presence and/or other current communication channel(s).
Online Training Course Design
Our company provides a service that provides support to talented student-athletes who want to study and play their sport at the collegiate level. Our company provides regular training for our employees, so they are up-to-date on ethics and safety standards as well as changes within the industry. To make training more convenient, we hope to transform our training programs into online courses. We would like to work with students to determine what features and materials employees would find useful in an online training course. Based on this information, students can then recommend the platform that would be most suitable. Tasks include: Gathering relevant course design and content information from interviews / surveys with key stakeholders. Researching options for our online training platform. Assessing existing online training platforms and recommending the best platform for our course. Reviewing our existing training material and making recommendations. Assisting in designing the course and revising training material.
Promotional Video Creation
Our organization is passionate about helping talented student-athletes achieve their athletic and academic goals. We want to increase awareness about our services. We would like to collaborate with students to create a promotional video. This will involve several different steps for the students, including: Familiarizing themselves with our brand, or services, our mission, and goals. Recording a presentation or screencast to raise awareness of our company/service. Finding and applying suitable background music. Adding text, transitions, and overlays to the video. Bonus steps in the process would also include: Presenting the video and making edits based on feedback. Recommending ideas and editing tools for future awareness videos.
Social Media Marketing Campaign
Our company provides a service that provides support to talented student-athletes who want to study and play their sport at the collegiate level. We hope to revamp our social media marketing to attract more customers. We would like to work with students to design a new social media marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.
Competitive Employee Onboarding Plan
One of the most important aspects of starting a position in a new company is the onboarding process. In addition to making us a more compelling company to work with than our competition, we want our onboarding process to promote our company culture to accelerate the learning curve of working for us and increase our employee retention. This will involve several different steps for the students, including: Discuss our onboarding practices with current employees to determine their effectiveness and where improvement is needed. Research our own as well as competitors’ current onboarding practices. Research which onboarding practices are best at reaching employees and making a lasting impact. Create a report detailing all research findings and a new onboarding plan for our company. Reporting on cost estimates and allocating funds in the most efficient way.
Digital Marketing - Marketing Materials
Our company provides a service that provides support to talented student-athletes who want to study and play their sport at the collegiate level. We have developed a set of marketing strategies, but it has been challenging to implement them. We would like to collaborate with students to review and post content promoting our company. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Reviewing marketing content in the form of posts, emails, brochures, etc. Deploying content according to our social media calendar to increase website traffic. Overseeing our channels and keeping them up-to-date. Bonus steps in the process would also include: Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
Elite Sports & Education Website Development
The main goal for the project is to create a new website for Elite Sports & Education that effectively showcases the company's services and guides talented student-athletes through the recruiting and post secondary admissions process. This will involve several different steps for the students, including: - Conducting research on the target audience and their needs. - Designing a user-friendly interface that highlights the company's services and expertise. - Developing a system for student-athletes to submit their information and connect with the company. - Integrating a blog or resource section for educational content related to athletic recruiting and academic pathways. - Ensuring the website is mobile-responsive and optimized for search engines. - Testing the website for functionality and making necessary improvements based on feedback.
Elite Sports & Education Website Development
The main goal for the project is to create a website for Elite Sports & Education that is sharp, informative, user-friendly, and industry-relevant. Additionally, the project aims to establish brand recognition for the company. This will involve several different steps for the students, including: - Researching the sports and education industry to understand the target audience and industry standards. - Designing and developing a website that is visually appealing, informative, and easy to navigate. - Creating content that is relevant to the industry and engaging for the target audience. - Implementing branding elements to establish brand recognition and consistency across the website. - Testing the website for functionality, user experience, and industry relevance.