UBC Sauder School of Business
UBC Sauder School of Business
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Beethal (Wanthanai) Phlaphongphanich
Beethal (Wanthanai) Phlaphongphanich
Learner - He / Him
(1)
5
Location
Toronto, Ontario, Canada
Bio

Wanthanai Phlaphongphanich is an aspiring strategist with a dual major in Economics and Cognitive Science at the University of Toronto, blending analytical insight with a human-centric approach. With experience spanning sustainability consulting at RRB Partners, insurance at CHAZ Insurance Brokers Ltd., and digital marketing at Cloudero, he thrives in roles that require critical thinking and cross-functional collaboration. Passionate about innovation and problem-solving, he continuously seeks opportunities to bridge business strategy with emerging trends.

Resume
Wanthanai Phlaphongphanich - Resume.docx.pdf
Portals
Categories
Data analysis Market research Competitive analysis Environmental sustainability Economics

Skills

Artificial intelligence 2 Business objectives 2 Customer engagement strategy 2 Customer service 2 Innovation 2 Operations 2 Research 2

Socials

Achievements

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Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
May 17, 2025
Work-Integrated Learner
Issued by Riipen
The Work-Integrated Learner achievement is awarded to learners who applied their skills to a real-world problem by completing a project for an external partner. These learners provided real benefit to businesses while developing experience.
May 17, 2025
Advance Ontario Project Completed
Issued by Advance Ontario: April 2025 Cohort
Awarded for successful completion of an Advance Ontario project.
May 16, 2025

Latest feedback

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KEVIN HOLMES
CEO
May 19, 2025
Individual endorsement
Business objectives Customer service Customer engagement strategy Artificial intelligence Operations Innovation Research
To Whom It May Concern, I had the pleasure of supervising Beethal Phlaphongphanich during his internship, where he consistently demonstrated a high level of attentiveness, curiosity, and initiative. Beethal approached every task with thoughtfulness and professionalism, and his ability to ask insightful questions showed a genuine desire to understand both the technical and strategic dimensions of our work. His UX optimization report for the MerchantConnect platform was particularly impressive—clear, well-researched, and practical in its recommendations. Beethal stood out not only for the quality of his work but also for his eagerness to learn and contribute meaningfully to team discussions. He was proactive in seeking feedback and quick to incorporate it, reflecting a growth mindset that will serve him well in any future role. I am confident that Beethal will be a valuable asset to any organization, and I recommend him without reservation. Sincerely, Kevin Holmes CEO square Root Technologies 1-647-300-0473 kholmes@squareroot.technology
Learner feedback
Business objectives Customer service Customer engagement strategy Artificial intelligence Operations Innovation Research
The report demonstrates a strong understanding of UX principles and a thoughtful, user-centred approach. The intern clearly articulated objectives, conducted thorough analyses of the user journey, and provided practical, actionable recommendations. The integration of visual elements (screenshots, tables, flowcharts) supports clarity and improves reader engagement. The writing is concise, well-structured, and professional, reflecting excellent communication skills.
Advance Ontario
Advance Ontario: April 2025 Cohort
Advance Ontario
Square Root Technologies
AI-Driven Customer Service Enhancement
Square Root Technologies

Recent projects

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Square Root Technologies
Square Root Technologies
Richmond Hill, Ontario, Canada

AI-Driven Customer Service Enhancement

Square Root Technologies aims to elevate its customer service operations by integrating advanced AI-driven software solutions. The project involves identifying and evaluating AI tools that can streamline customer interactions, improve response times, and enhance overall customer satisfaction. The goal is to align these tools with the company's business objectives and customer engagement strategies. Learners will conduct research on current AI technologies in customer service, analyze their potential impact, and recommend the most suitable options for implementation. This project provides an opportunity for learners to apply their knowledge of AI and customer service strategies in a practical setting, ensuring that the proposed solutions are both innovative and feasible.

Matches 1
Category Artificial intelligence + 4
Open

Work experience

Commerical Leader
RRB Partners
Vancouver, British Columbia, Canada
August 2024 - Current

• Evaluated existing organizations, presenting strategic recommendations to senior leadership.
• Prepared for potential grant applications, directly liaising with grant bodies
• Analyzed public program landscapes and emerging trends to identify funding opportunities and support strategic development for the Green Development Fund (GDF)
Insurance Intern
CHAZ Insurance Brokers Ltd.
Bangkok, Bangkok, Thailand
May 2024 - July 2025

• Prepared 6 weekly claim reports for senior management, summarizing activities such as claim volumes, settlements and closures
• Co-facilitated communication between over 30 clients and insurance firms, managing non-motor claims by gathering documentation and providing updates
• Handled claim processing by opening claims, updating records, and closing claims

Education

Bachelor of Science - BSc, Major in Economics and Cognitive Science, Minor in Psychology, Certificate in Sustainability
University of Toronto
August 2022 - April 2026